.Post Views: 15.Ever before pondered exactly how an electric designer finds yourself running an influencer advertising and marketing platform? Jonathan Eg, CEO of Partipost, spills over the herbal tea on The Adrian Show.Key takeaways:.Why exchanging formulas caused isolation (and also an occupation pivot).The magic formula: genuineness + consistency = influencer success.B2B influencer advertising in Asia: It's coming, yet little by little.AI influencers: Cool, but probably won't replace your BFF's Instagram.The repayment trouble tormenting influencer marketing (as well as exactly how Partipost is actually addressing it).Fun simple fact: Jonathan's dad expects Mondays. Yes, you read through that right.Income: The influencer advertising landscape is actually progressing faster than you can mention "swipe up." From micro-influencers to artificial intelligence avatars, the activity is actually changing-- however legitimacy still reigns supreme.Thus, prior to you cross out that friend with 200 followers as "certainly not significant," don't forget: around the world of nano-influencers, your bestie could simply be the following big point.Tune in for even more influencer understandings and maybe grab a pointer or two for your personal Instagram game!